Because your flowers should feel as unforgettable as your "I do."
Photo by Unknown Photographer
When it comes to planning your wedding, few things capture the emotion and atmosphere of the day quite like flowers. From the bridal bouquet to ceremony arches and reception centerpieces, florals have a way of turning spaces into something magical. But with so many talented florists out there, how do you choose the one who’s right for your big day?
Here’s your go-to guide to finding a florist who truly gets your vision—and brings it beautifully to life.
1. Know Your Style & Vision
Before reaching out to any florists, take some time to gather inspiration. Create a mood board or Pinterest collection of florals that speak to you—whether it’s soft and romantic, clean and modern, wild and whimsical, or classically elegant. Knowing your preferred color palette and style helps you find a florist whose work naturally aligns with your taste.
2. Set a Realistic Floral Budget
Wedding florals can range widely in cost, depending on the flowers, scale, and complexity. Be upfront about your budget from the start, and find florists who are transparent about what’s possible within your price range. A good florist will help guide you to the best design decisions, offering advice while staying within your financial comfort zone.
While budget is an important factor, it should be considered after you’ve found a florist whose style and approach align with your vision. It’s also essential to be realistic—some florists may not be able to accommodate elaborate setups or large-scale installations on a limited budget.
3. Research & Shortlist
Florists who frequently work on weddings often have a portfolio showcasing their past projects. Don’t hesitate to ask them to walk you through a few examples—this gives you valuable insight into their creativity, versatility, and how they collaborate with couples.
4. Meet & Communicate
Once you’ve narrowed down your list, schedule consultations. A virtual meeting lets you talk through your ideas, ask questions, and see if your personalities click. A florist should be someone you feel comfortable with—someone who listens and makes you feel confident in their ability to execute your vision.
5. Ask the Right Questions
Be sure to ask about:
- Availability on your wedding date
- What services do they provide
- Setup and delivery fees
- What flower varieties are available
- Their process for creating proposals and making adjustments
- Payment methods
This gives you a clearer idea of their workflow and what to expect.
6. Review Proposals Carefully
When proposals come in, don’t just look at the bottom line. Consider the types of flowers being offered, number of arrangements, rental items, and design concepts. If something is unclear or feels off, don’t hesitate to ask for clarification or adjustments.
7. Trust the Creative Process
Choosing a florist is a bit like hiring an artist—you’re trusting them to take your vision and bring it to life even if you don’t see the final piece until it’s complete. It’s a blend of artistry, intuition, and trust. The right florist will take the time to understand your story, style, and priorities, and translate that into floral artistry that speaks from the heart.
Final Thoughts
Your wedding flowers should reflect not just your style, but your story. With a bit of research, open communication, and trust, you’ll find the perfect florist to make your day even more magical. Because at the end of the aisle, through every bloom, petal, and arrangement—you deserve something as special as the love you’re celebrating!
